Tag: books
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How to Sell Your First 1000 Copies
I recently attended the Taylor University Professional Writers Conference in Upland, IN. There, I had the pleasure of connecting with authors and editors, agents and publicists. I sat with authors as they asked me what they should do—should they self publish? Should they try for an agent? Should they work with a hybrid publisher? What…
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Ebook Marketing and Measuring Return on Investment
Is it worth it to market your book at a discount? It surprises me how often authors come to me and ask “Is it worth it to market my book?” Approaching a book marketer and asking that is like asking a baker if it’s worth it to try a new cake. The answer is always…
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Best Bang for your Buck Book Marketing
Book marketing consists of finding new answers to the same question over and over again: how do I reach a new audience who will be engaged with my subject matter? At first, this question seems easy. The default answers are, “Get the book in the library, get the book in bookstores, talk about it on…
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Copy/Paste Guide to Writing a Book Proposal
I want to give you a quick guide to writing book proposals. I used to struggle with this, not sure how long to discuss each section or even what the sections should be. So, I wanted to help change that for you all as you go about trying to sell your books to traditional publishers…
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So You Wrote a Book… Now What?
First things first, congratulations! You have just done what thousands of people set out to do and fail to finish. You’re in the elite group of writers who finishes what they start. That is cause for celebration. But if you’re anything like me, that book has been the only thing on your mind for the…
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The Importance of Following Submission Guidelines
We’ve been doing it since we were old enough to read. A teacher would hand out a worksheet. We’d scratch our name in child’s handwriting on the line with a pencil, we’d write the date, and then we’d move over to the very next thing on the page . . . Or would we? Often,…
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Types of Editors in Publishing
When you’re just starting out in the publishing world, learning the new lingo can be the hardest part. After all, all editors are the same, right? Wrong. There are actually 4 (or 5, depending on where you work) types of editors, and I’ll go into the different types a little below, in the order in…
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