Category: Marketing
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How to Sell Your First 1000 Copies
I recently attended the Taylor University Professional Writers Conference in Upland, IN. There, I had the pleasure of connecting with authors and editors, agents and publicists. I sat with authors as they asked me what they should do—should they self publish? Should they try for an agent? Should they work with a hybrid publisher? What…
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Free and Easy Book Marketing Resources
The inevitable truth of modern book marketing is that much of it falls on the author’s shoulders. This happens for two main reasons—1) as publishing houses grow and gain more authors, their team’s attention must split and focus their resources more heavily on their front-list authors, and 2) readers are more interested in the more…
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Best Bang for your Buck Book Marketing
Book marketing consists of finding new answers to the same question over and over again: how do I reach a new audience who will be engaged with my subject matter? At first, this question seems easy. The default answers are, “Get the book in the library, get the book in bookstores, talk about it on…
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Perfect Post Recipe: The Beginners Guide to Effective Social Media
It’s no secret that more and more authors are flocking to social media to help sell their books. After all, with the entire world at your finger tips, you ought to be able to find your ideal reader and tell them about your book. So you set up your accounts, you fill in all the…
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Content Audit: The Beginners Guide to Effective Social Media
It’s no secret that more and more authors are flocking to social media to help sell their books. After all, with the entire world at your finger tips, you ought to be able to find your ideal reader and tell them about your book. So you set up your accounts, you fill in all the…
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Getting Started with Author Websites
You’ve written the book, you’ve decided how you’ll publish it, and now you’re ready to start making sales. Somewhere along the line, you’ve heard you need a platform. So you hop on social media, you build an email list, but one thing is still missing: you need a website. But you don’t know where to…
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When Should you Begin Marketing your Book?
The cover is ready, the marketing materials are all falling into place, but your book is still in editing. You’re excited to start talking about your book, but what do you say at this point? When are you really meant to dive into marketing headfirst? Having a book ready is exciting! However, there are a…
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How to Market your Book in 2023
No matter how you published your book, whether you signed a traditional publishing contract, worked with a hybrid publishing house, or chose to self-publish, marketing your book is one of the most consistent and most difficult parts of the publishing process. Marketing any product (including books) has a few main steps, and keeping these in…
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The Best Social Media for Authors
If you’re looking to sell more books, you’ve likely heard that you “need a platform.” While this is true—you do need a platform (and I’m thrilled to be able to help you build the one you need)—the platform you need may not be the platform everyone is telling you to build. Your platform is, in…
Hanna Book Solutions 