Stay in the Know
How to Sell Your First 1000 Copies
I recently attended the Taylor University Professional Writers Conference in Upland, IN. There, I had the pleasure of connecting with authors and editors, agents and publicists. I sat with authors as they asked me what they should do—should they self publish? Should they try for an agent? Should they work with a hybrid publisher? What…
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Articles: 2025 Torchflame Books Blog Effectiveness of Email Marketing for Discounted Ebooks Email Marketing and the Marketing Funnel for Authors How to Stay Organized as a Debut Author 2024 Torchflame Books Blog An Unofficial, Incomplete List of Ways for Readers to Get Free Ebooks Next Steps for First-Time Authors How to Write an Endorsement Blurb…
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Developmental Editing: Secrets at Deep LakeNancy WakeleyTorchflame BooksPublished October 2023 In the Cards: the Kaybrum Chronicles Book IEmily K. BrayTorchflame BooksPublished October 2023 The Big Shakeup: a Nicole Graves MysteryNancy BoyarskyTorchflame BooksPublished September 2023 A Deathly Irish Secret: a Blanche Murninghan MysteryNancy Nau SullivanTorchflame BooksPublished July 2023 Crystal and the Underlings: the Future of HumanityJack…
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Upcoming No upcoming events. To book Jori for your event, please fill this contact form: Past Events July 25-27, 2024Head Publishing Consultant, Hanna Book SolutionsAdventures in Book Marketing – Intensive TrackFull day of training in book marketingTaylor University Professional Writers Conference, Upland IN October 30, 2023Head Publishing Consultant, Hanna Book SolutionsAll About VideoTaylor University, Social…
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Jori Hanna is an award-winning cover designer (The da Vinci Eye, 2025, Intimate Conversations). Fantasy and Science Fiction Nonfiction Contemporary YA Romance Mystery and Thriller For examples of a full spread (front, back, and spine) please fill out the form with a request on this page.
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Ebook Marketing and Measuring Return on Investment
Is it worth it to market your book at a discount? It surprises me how often authors come to me and ask “Is it worth it to market my book?” Approaching a book marketer and asking that is like asking a baker if it’s worth it to try a new cake. The answer is always…
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Free and Easy Book Marketing Resources
The inevitable truth of modern book marketing is that much of it falls on the author’s shoulders. This happens for two main reasons—1) as publishing houses grow and gain more authors, their team’s attention must split and focus their resources more heavily on their front-list authors, and 2) readers are more interested in the more…
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Best Bang for your Buck Book Marketing
Book marketing consists of finding new answers to the same question over and over again: how do I reach a new audience who will be engaged with my subject matter? At first, this question seems easy. The default answers are, “Get the book in the library, get the book in bookstores, talk about it on…
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Working with Freelancers: The Ins and Outs of Hiring Help
When you begin working as an author, you may promptly decide you need help. Whether you want help with marketing, you hire someone for cover design, or you hire someone to help guide your path and money changes hands, there are some things to take into consideration. Clearly communicate about roles and expectations. Different people…
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Copy/Paste Guide to Writing a Book Proposal
I want to give you a quick guide to writing book proposals. I used to struggle with this, not sure how long to discuss each section or even what the sections should be. So, I wanted to help change that for you all as you go about trying to sell your books to traditional publishers…
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So You Wrote a Book… Now What?
First things first, congratulations! You have just done what thousands of people set out to do and fail to finish. You’re in the elite group of writers who finishes what they start. That is cause for celebration. But if you’re anything like me, that book has been the only thing on your mind for the…
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The Importance of Following Submission Guidelines
We’ve been doing it since we were old enough to read. A teacher would hand out a worksheet. We’d scratch our name in child’s handwriting on the line with a pencil, we’d write the date, and then we’d move over to the very next thing on the page . . . Or would we? Often,…
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Types of Editors in Publishing
When you’re just starting out in the publishing world, learning the new lingo can be the hardest part. After all, all editors are the same, right? Wrong. There are actually 4 (or 5, depending on where you work) types of editors, and I’ll go into the different types a little below, in the order in…
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E.M. Goldsmith
E.M. Goldsmith (probably) resides in a bunker at an undisclosed location. She is a master gamer, a life-long fantasy enthusiast, an avid reader, and a storyteller. She is a software engineer for a large school district. Her spirit animal is a pug. She is a die-hard Liverpool FC supporter, never to walk alone. She is…
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Elizabeth Musser
Elizabeth Musser is the award-winning and best-selling author of 15 novels and counting. She writes “entertainment with a soul” from her writing chalet–tool shed–outside Lyon, France. Elizabeth’s highly acclaimed, best-selling novel, The Swan House, was named one of Amazon’s Top Christian Books of the Year and one of Georgia’s Top Ten Novels of the Past 100 Years…
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Perfect Post Recipe: The Beginners Guide to Effective Social Media
It’s no secret that more and more authors are flocking to social media to help sell their books. After all, with the entire world at your finger tips, you ought to be able to find your ideal reader and tell them about your book. So you set up your accounts, you fill in all the…
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Content Audit: The Beginners Guide to Effective Social Media
It’s no secret that more and more authors are flocking to social media to help sell their books. After all, with the entire world at your finger tips, you ought to be able to find your ideal reader and tell them about your book. So you set up your accounts, you fill in all the…
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Getting Started with Author Websites
You’ve written the book, you’ve decided how you’ll publish it, and now you’re ready to start making sales. Somewhere along the line, you’ve heard you need a platform. So you hop on social media, you build an email list, but one thing is still missing: you need a website. But you don’t know where to…
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When Should you Begin Marketing your Book?
The cover is ready, the marketing materials are all falling into place, but your book is still in editing. You’re excited to start talking about your book, but what do you say at this point? When are you really meant to dive into marketing headfirst? Having a book ready is exciting! However, there are a…
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The Book Publishing Process Simplified
Every book’s life starts with an idea, a spark in the writer’s mind. No matter how incredible the idea is, the publication process is a much longer path than most writers realize. The publishing process can be simplified into twelve steps, depending on which publication path you choose. There are two common paths, and one…
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5 Tips for the Perfect Author Photo
The time has come for you to finalize your author brand: it’s time to choose your headshot, the depiction of you that will be printed into the back of your book with your biography, the version of your face that every reader who reads cover to cover will see. That’s a lot of pressure. How…
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How to Market your Book in 2023
No matter how you published your book, whether you signed a traditional publishing contract, worked with a hybrid publishing house, or chose to self-publish, marketing your book is one of the most consistent and most difficult parts of the publishing process. Marketing any product (including books) has a few main steps, and keeping these in…
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The Best Social Media for Authors
If you’re looking to sell more books, you’ve likely heard that you “need a platform.” While this is true—you do need a platform (and I’m thrilled to be able to help you build the one you need)—the platform you need may not be the platform everyone is telling you to build. Your platform is, in…
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What Every Author Needs to Know Before Publishing a Book
You wrote a book. Now it’s time to upload it to Amazon and start making bank, right? Hold on just a minute. Before you rush into publishing, there are a few things about the industry it will be beneficial for you to know. The Standard Process The process of publishing a book has many steps…
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Stay in the Know provides tips and tricks for authors pursuing publishing in any form—Author (or self) Publishing, Traditional Publishing, or Hybrid Publishing.
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